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Digital Marketing Concepts
A Leading Advertising Company in Florida
We provide end-to-end solutions in marketing, enabling modern marketers, advertisers,
and publishers to increase RETURN OF INVESTMENT
Introducing Digital Marketing Concepts of Southwest Florida, the next generation of Digital Marketing Experts.
Although the team at Digital Marketing Concepts has more than 50 years of combined experience in the digital world, we are constantly working to keep our services on the cutting edge of technology. We introduce our customers to their customers through multiple products and services, from creating and maintaining websites, performing search engine optimization, managing pay per click campaigns to social media development and ad campaigns.
Through continuous training, we are able to optimize your website from the front end to the back end. We don’t keyword stuff your site, we make sure the structure and the format are supporting your site being found by your customers. As a Google Preferred Partner, we have access to the latest training to make sure each of our custom sites is being found by the right customers.
How will you know if your site is performing as it should?
We Are Google Partner Certified
Digital marketing agency driven by results.
Hear what they say about us!
"It has been ten times better than it ever was. We have more leads than ever."
Carol Purnell - Office Manager
- +275%
- +220%
+220% increase in Online Leads
"We couldn't be more pleased with the responsiveness of Digital Marketing Concepts."
Barbara Brown - HR Assistant
- +320%
- +440%
+440% increase in social leads
Improve Your Online Presence With Our Services
Website Design
In the digital age, your website is the face of your business. A well-designed website attracts visitors and converts them into loyal customers. Our expert team of web designers crafts visually stunning, user-friendly websites that reflect your brand’s identity and values. Whether you need a sleek corporate site, a vibrant e-commerce platform, or a dynamic portfolio, we tailor our designs to meet your needs. With responsive layouts, intuitive navigation, and optimized performance, we ensure your website stands out in the crowded online landscape.
To View The Full List of Our Projects
SEO Services
In a world where Google processes over 3.5 billion daily searches, getting noticed online is crucial. Our SEO services are designed to boost your website’s visibility and drive organic traffic. We conduct comprehensive keyword research, optimize on-page elements, and build high-quality backlinks to improve your search engine rankings. By staying ahead of algorithm updates and employing the latest SEO strategies, we help your business achieve long-term growth and higher search engine rankings, increasing web traffic and revenue.
Hosting & Maintenance
A stunning website is only as good as its performance. Our reliable hosting and maintenance services ensure your website runs smoothly, loads quickly, and remains secure. We offer dedicated servers for high-traffic websites. Our maintenance services include regular updates, security monitoring, and performance optimization so you can focus on your business while we keep your website in top shape.
Social Media Marketing
Engage, inform, and grow your audience with our social media marketing services. We create compelling content that resonates with your target audience and drives engagement across platforms like Facebook, Instagram, Twitter, Tiktok and LinkedIn. Our strategic campaigns increase brand awareness, foster customer loyalty, and generate leads. By leveraging data analytics and audience insights, we tailor our approach to maximize your social media ROI and help your brand build a strong online presence.
Local SEO
Capture the attention of potential customers in your vicinity with our local SEO services. We optimize your online presence to ensure your business appears in local search results, Google My Business listings, and online directories. Our targeted strategies include localized keyword optimization, citation building, and reputation management. By enhancing your visibility in local searches, we drive foot traffic to your physical location and increase your chances of being found by nearby customers looking for your services.
Paid Search Marketing
In today’s competitive digital landscape, immediate visibility is key to capturing potential customers’ attention. Paid search marketing, or Pay-Per-Click (PPC) advertising, is a powerful tool that places your business at the forefront of search results when it matters most. At Digital Marketing Concepts, we specialize in creating and managing high-performing PPC campaigns that drive targeted traffic and generate leads with a high conversion rate.
Meet Our Team
Christin Blazekovic
CEO / Owner
Steve Blazekovic
Operation Manager
Grace
Digital Marketing Director
Wayne
Technical Consultant
Megan
Content Writer
Morgan
Administrative Assistant
Digital Marketing Concepts
The next generation of Digital Marketing Experts.
Learn MoreIntelligent Web Development
Let your website do the marketing for your business
Learn More
Full Service Web
Design Agency
We build beautiful websites that attract and convert. ROI-Driven, Proven Expertise.
Learn MoreSocial Media Marketing
Increase your social media presence and covert your likes to leads!
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SEO Services Driven
by Results
Hire us to deliver +250% organic results for your business and left behind your competition.
Learn MoreTrust Only The Premier Google Partner
Grow your business with intelligent PPC Services.
Learn MoreOur Case Studies
Read case studies, see our featured work, or review some before-&-after designs to help you gauge the quality and effectiveness of our service.
What is SEO?
Understanding what SEO is in market is the first step to better sales and visibility for your business.
Search engine optimization (SEO) is the process of assisting customers in finding your website when they conduct searches on Google, Bing, and Yahoo. You’ll attract more traffic to your website and earn more purchases if you construct your site correctly and optimize your keywords.
It is usually adopted to target search engines (mostly Google) to help business owners gain needed attention and attract their target audience faster than without SEO.
What Does SEO Include?
It is a set of various sub-services such as local SEO, mobile SEO, technical SEO, content SEO, on-page SEO, and off-page SEO that all work together to achieve the same goal: to make more money for the business owner.
SEO includes a complex of interconnected actions and processes. It all starts with the search engine index. Consider it a massive online library with someone scanning for new books, a library organization system, and tons (mega trillions) of books.
The individual scanning for new books represents search engine bots, while the books represent published webpages (such as online stores, blogs, news sites, and so on). In addition, several elements, such as keywords, link quality, website content structure, and so on, are utilized to organize (rank) one website above others.
However, the simplest explanation of how websites are ranked is as follows: whatever website best answers a searched query appears first on a search engine result page (SERP).
What Does an SEO Company Do?
What to Expect from a Good SEO Agency
Though some of the benefits of SEO for companies have been mentioned during this guide, this section is to give answers to the question: what do SEO agencies do?
Below are four ways to benefit from well-delivered company SEO provided by a good SEO agency.
Website analysis
Analysis of metasets/keywords, visible text, and code to determine how well you’re positioned for search engines. For example, how much code do you have on a page compared to the text?
Competitive analysis
Examination of content keywords and present engine rankings of competitive websites to determine an effective engine positioning strategy. Pick the top five results in the Google listing results to begin this process.
Initial keyword nomination
Development of a prioritized list of targeted search terms related to your customer base and market segment. Begin with this: What would you type into a search engine to find your business website or page? Then, ask your customers!
Baseline ranking assessment
You need to understand where you are now in order to accurately assess your future rankings. Yes, traffic and conversions are more important, but we use rankings as an indicator.
Keyword Research and Analysis
From nomination, further, identify a targeted list of keywords and phrases. Review competitive lists and other pertinent industry sources. Use your preliminary list to determine an indicative number of recent search engine queries and how many websites are competing for each keyword. Prioritize keywords and phrases, plurals, singulars, and misspellings. (If search users commonly misspell a keyword, you should identify and use it). Google will constantly monitor and change its search engine rules.
Goals and Objectives
Clearly define your objectives in advance so you can truly measure your ROI from any programs you implement. Start simple, but don’t skip this step. Example: You may decide to increase website traffic from a current baseline of 100 visitors a day to 200 visitors over the next 30 days. Or you may want to improve your current conversion rate of one percent to two in a specified period. You may begin with top-level, aggregate numbers, but you must drill down into specific pages that can improve products, services, and business sales.
SERP Ranks Improvement
SERPs are the results that are displayed depending on rank. Aside from paid adverts, the first result is the most optimized—it contains material that (according to search engine algorithms) best answers the sought query. Websites that appear on the second, third, and subsequent pages typically score lower and may provide only a portion of the answer or only briefly discuss the subject. Working with an SEO company will allow you to profit from a steady improvement in the position of your business website in SERPs.
Organic Traffic Growth
A company’s essence is its traffic. In the same way that a traditional store owner wishes for walk-in clients, an online company owner needs a lot of visitors to enhance your customer conversion rate as well as the worth of your site. A professional SEO company will try to increase the quantity of traffic delivered to your website.
Audience Targeting
A professional SEO service can also assist business owners in targeting the ideal customer or audience. As previously said, outsourcing your SEO needs to an SEO firm will assist to simplify the effect from reaching the whole world to simply your target audience. This is accomplished through the use of high-intent keywords, which means that you may incorporate items that your audience is likely to look for inside your content so that when people search for these terms, your website appears on the first page of SERPs—if not the top result.
SEO Analytics and Reporting
This is where you can determine the difference between a good and a bad SEO agency. A good SEO provider should offer you regular analytical SEO reports that show the condition of your website before any work is done on it.
The report would also include the keywords that ranked high for your site and target audience, SEO efforts carried out on your site, adjustments made to the website, and the outcome of the service (revenue generated, keyword rankings, traffic sources, and traffic volume).
The qualities and substance of the result will also influence whether you continue to work with that SEO firm or look for a new one.
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